Why Print Media Marketing Is Still Important For Your Business

Print media marketing has been around for a long time and has proven to be effective in reaching a wide audience. In today’s digital age, some may argue that print media is no longer relevant. However, there are several reasons why print media marketing is still important for your business.

Report says 56% of consumers trust print marketing more than other means of advertising.
As per survey, 80% of consumers said they trust print ads more when making a purchase decision.
With an 8-to-1 return on investment ratio, brands have realized its importance and started adopting print advertising into their marketing strategies.
The strategic implementation of print media along with digital ads can help drive more traffic and improve the effectiveness of the campaign by 400%.
As per print is big, the global printing market grew from $330.82 billion in 2022 to $344.19 billion in 2023 at a compound annual growth rate (CAGR) of 4.0%. The printing market is expected to grow to $388.33 billion in 2027 at a CAGR of 3.1%.

That’s massive and impressive! Right?

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